- #SEPHORA COLOR MATCH FOUNDATION SKIN#
- #SEPHORA COLOR MATCH FOUNDATION PRO#
- #SEPHORA COLOR MATCH FOUNDATION PROFESSIONAL#
What I liked about it is that it also gives other recommendations for personal preferences: darker shades, more yellow-undertone, or more red-undertone. The screen that the COLOR IQ device is connected to gave the recommendation of the foundation products in my direct matching colour. Shortly after the scan, the device showed the result of my Pantone colour code. I told her that I usually prefer a colour that is 1/2 shade darker so it actually looks more natural on a male’s face. The beauty adviser took the device and scanned on three different spots on my face, and asked me if I prefer to have my foundation in a direct matching colour or slightly darker. The whole process did not take long at all.
#SEPHORA COLOR MATCH FOUNDATION SKIN#
The spectrocolorimeter actually picks up on all the colors that influence your skin shade using LED light, so it really is able to match foundation in a way that we can’t on our own.Īfter I read about the article from Allure Magazine, I decided to give this this COLOR IQ a try at a local Sephora store in Metrotown, Burnaby (BC, Canada).
#SEPHORA COLOR MATCH FOUNDATION PRO#
“It really does help eliminate the guesswork people experience when they buy foundation.” In fact, even the best pro in the world would be no match for this little computer: “You can’t really assess skin tone with the naked eye because it’s hard to detect the undertones,” says Wilson.
#SEPHORA COLOR MATCH FOUNDATION PROFESSIONAL#
“I’m a professional makeup artist, and matching foundation is a challenge even for me, so I give this innovation a big thumbs-up,” says makeup artist Maria Verel. Never Wear the Wrong Foundation Again: Introducing Sephora + Pantone Color IQ And since color isn’t everything, they also ask you to describe your foundation needs (hydrating, anti-aging, mattifying) before handing out samples for you to try on your face before buying. Once you know your magic number, the beauty adviser directs you to an iPad with an app that brings up all the perfect matches for your complexion. Here’s the best part: Sephora had Pantone engineers match the 1,500+ foundation shades in their inventory to every possible code. Think of Sephora Beauty Director David as your foundation bestie Watch him break down everything you need to know about identifying your skin’s undertone. A computer inside then spits out your skin-tone code.
The gizmo then shines nine different colored LED lights on your face, which illuminate not just the surface shade but also the undertones of skin, as a miniature camera snaps 27 photos. With a few modifications, it’s now as effective on cheeks as it is on chintz.Īt Sephora, a beauty adviser holds the device up to the (makeup-free) skin on your neck, cheek, and forehead. Pantone, the company that standardized color for designers around the world, originally built this spectrocolorimeter (try saying that three times fast) for home decorators to use for such tasks as color-matching paint and fabric swatches. No more mismatches, no more guesswork, no more error.
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